Search Engine Optimization for Mortgage Companies
OK mortgage companies… listen up! You’re right, rate shoppers go online to find rates first. So how do you get the traffic and conversions? In 2004, I was in the mortgage business. I owned a large correspondent lending company in Florida.
It was then that I learned about the power of SEO to help my mortgage business. When I Googled “Florida Mortgage” there were over 10 Million results. I was not even in the top 1000.
My company hired an SEO consultant for $5000.00 to help us… Well, that was a waste of money I’m here to say. The company did take our $5000.00 and gave some valuable advice… The advice was to build links and change our meta tags.
Well, to be honest, I didn’t know much about it at the time, but now days I know a lot more. Eventually we did get our site into the top 10 for Florida Mortgage. We also added hundreds of other pages to our website.
Little did I know that we were on the verge of breakthrough… After building links, I ended up in the top p0sition for Florida Mortgage! To be honest, I didn’t know as much then… and now feats like this would be easy.
I’ve created a free training course for you as mortgage companies, and basically it shows you how to optimize and control the business.
This is a shout out to all the people in the mortgage business who has survived the hard times. May you close a bunch of loans, and have your website at the top of the Search engines.
Good luck,
Matt Law
President
Law Marketing Systems
